電子商務專業(yè)英語（電子商務專業(yè)）

定　價：￥13.10

作　者：	孫瑞新主編
出版社：	高等教育出版社
叢編項：	中等職業(yè)學校教材
標　簽：	電子商務

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ISBN：	9787040118292	出版時間：	2003-06-01	包裝：	平裝
開本：	26cm	頁數：	148	字數：

內容簡介

　　《電子商務專業(yè)英語（電子商務專業(yè)）》是為滿足中等職業(yè)學校電子商務專業(yè)教學需要而編寫的教材?！峨娮由虅諏I(yè)英語（電子商務專業(yè)）》涉及電子商務基礎、遠程醫(yī)學、網上廣告、網絡營銷、物流與配送供應鏈、數字錢包、電子資金轉賬、因特網接入方法、瀏覽器、防火墻、虛擬企業(yè)、客戶關系管理、財務分析、處理器、WindowsXP、中國加入WTO議定書、電子商務示范法等多方面內容。課文實用、新穎，配有多幅英漢對照圖片，練習題有多種類型并附參考答案。《電子商務專業(yè)英語（電子商務專業(yè)）》適用于中等職業(yè)學校電子商務專業(yè)，也可供大專院校和電子商務應用人員參考。

作者簡介

暫缺《電子商務專業(yè)英語（電子商務專業(yè)）》作者簡介

圖書目錄

Lesson 1　What Is Electronic
Commerce？
New Words & Phrases
Specialized Terms
Notes
Exercises
Reading Material：Classification of E-commerce
Lesson 2　Web Used in Business
New Words & Phrases
Specialized Terms
Notes
Exercises
Reading Material：Mail Safe
Lesson 3 Telemedicine
New Words & Phrases
Specialized Terms
Notes
Exercises
Reading Material：How Can I See a Doctor on the Internet？
Lesson 4　Online Advertising
New Words & Phrases
Notes
Exercises
Reading Material：Advantages of Online Advertising
Lesson 5 Online Selling
New Words &　Phrases
Specialized Terms
Notes
ExerciSes
Reading Material：The Effectiveness of Your Marketing Campaigns
Lesson 6　Electronic Marketing Strategy
New Words & Phrases
Specialized Terms
Notes
Exercises
Reading Material：Point-of-Sale Software
Lesson 7　FedEX
New Words 8L Phrases
Specialized Terms
Notes
Exercises
Reading Material：Timely Del ivery
Lesson 8　Supply Chain Solutions of UPS
New Words & Phrases
Specialized Terms
Notes
Exercises
Reading Material：Keeping Customers
Lesson 9 Digital Wallets
New Words & Phrases
Specialized Terms
Notes
Exercises
Reading Material：Electronic Purse，ElectroniC Wallet
Lesson 10　Data Message and EDI
New Words & Phrases
Specialized Terms
Notes
Exercises
Reading Material：Electronic Funds Transfer（EFT）
Lesson 11 Internet Access Methods ISP、ANALOG Modems、ISDN、CABLE Modems and DSL
New Words & Phrases
Specialized Terms
Notes
Exercises
Reading Material：Cable Modems
Lesson 12　Myths About the Internet
New Words & Phrases
Specialized Terms
Notes
Exercises
Reading Material：Infrared Port
Lesson 13　Internet Explorer 6
New Words ＆ Phrases
Specialized Terms
Notes
Exercises
Reading Material：Microsoft Windows Media Player
Lesson 14 Firewall
New Words ＆ Phrases
Specialized Terms
Notes
Exercises
Reading Material：Could Firewall Protect against Viruses？
Lesson 15 Virtual Enterprise
New Words & Phrases
Specialized Terms
Notes
Exercises
Reading Material：Virtual Host Computer
Lesson 16　Customer Relationship Management
New Words & Phrases
Specialized Terms
Notes
Exercises
Reading Material：American Online（AOL）
Lesson 17　Financial Analysis
New Words & Phrases
Specialized Terms
Notes
Exercises
Reading Mater ial：Current Ratio，Quick Ratio
Lesson 18 Digital Camera
New Words & Phrases
Specialized Terms
Notes
Exercises
Reading Material：Digital Cameras and Video Device
Lesson 19 Windows XP
New Words & Phrases
Specialized Terms
Notes
Exercises
Reading Material：Fast User Switching
Lesson 20 Pentium 4
New Words & Phrases
Specialized Terms
Exercises
Reading Material：What’s New about
the Intel Pentium III Processor？
Lesson 21　Administration of the Trade Regime（1）
New Words & Phrases
Specialized Terms
Notes
Exercises
Reading Material：Preamble
Lesson 22　Administration of the Trade Regime（2）
New Words & Phrases
Specialized Terms
Notes
Exercises
Reading Material：General
Lesson 23　Introduction to the Model Law on Electronic Commerce
New Words & Phrases
Specialized Terms
Notes
Exercises
Reading Material：4A-1 04 Funds Transfer-Definitions
Appendix A Vocabulary
Appendix B　Reference Translations
Appendix C Keys to Exercises